Toy Fair 2026: Hasbro

[toynewman]

Shown below via boog_acba is a look at the new Hasbro G.I. Joe Classified Series Commando Snake Eyes vs Crimson Trouble Bubble Figures which is heavily rumored to be a 2-Pack together from Hasbro. Also shown is the Deluxe Cobra-La Royal Guard and Airtight figures which will be going up for pre-order next week on February 17.

 

 

[Jscott991]

They seriously made another Trouble Bubble? They couldn't sell the original one. It kept getting heavy discounts on Pulse and Amazon.

[MagnaPrime]

1 hour ago, Jscott991 said:

They seriously made another Trouble Bubble? They couldn't sell the original one. It kept getting heavy discounts on Pulse and Amazon.

No they made a crimson trouble bubble! Where do I sign up?

[JayC]

Shown below via Preternia are images from the Hasbro NY Toy Fair showroom of the new G.I. Joe Classified figures on display. Stay-tuned for more details soon.

Shown are several new faces I don't have names for yet. I know the Cowboy which is named Sundown will be a mainline release and will go up for pre-order on February 17th at 1pm ET. He will join the other figures that include Airtight, Cobra Hydro-Viper, Cobra Overkill and Ninja Force Zartan (Target Exclusive). The Dawn Moreno Snake Eyes is also part of that assortment but she went up for pre-order earlier this week. The Deluxe Cobra-Law Royal Guard is also going up for pre-order on the 17th as a Fan-Channel release.
 

These will be available at our sponsors BigBadToyStore.com, Entertainment Earth and Nerdzoic. They should also be available on Amazon.

Also shown is the upcoming David “RED DOG” Taputapu & Varujan “TAURUS” Ayvazyan 2-pack and Zanya & Dreadnok Chameleon (Swamp Skier) which should be available at most Fan-Channel retailers and I believe at least the 2-Pack will also be at Amazon.

For the Legacy Series we see a new Special Forces Soldier figure. We also see a new Night-Creeper (Dire-Tech) figure and then the Cobra Guy with the Deinonychus Raptor who is a Paleo (not sure of the spelling) Viper as well as the Cobra guy with Whip and Claw who is the keeper of the Raptors, and his name is Professor Rottclaw. Cobra is bio-engineering dinos now. This appears to be one figure with alternate heads so you can display him as the army builder Viper or as their leader Rottclaw.

Finally shown here is the Battle In The Box featuring Commando Snake Eyes On ATV vs Crimson Trouble Bubble And Figure. The Snake-Eyes is based on original concept art that had him in green pants. We believe this is going to be released as some type of 2-pack but no specifics on that one at this time.

See the walkthrough of the G.I. Joe items from Pixel-Dan

 

 

[Scattergorical]

Don't know if I'm ready for a cobra raptor & handler but they look better than I would have imagined. I prefer the cobra whip guy, strange and wild design! Despite my reservation about the plastic grade for the Cobra-La Royal Guard, I will probably need 2. 

Red Dog looks great, but Taurus looks like his weapons are made out of clam shell plastic. Swamp skier is nice, Dawn Moreno is well done, and while I really like the cowboy design, the pea soup color has got to go. Overkill is going to be the poster boy for cheap looking plastic though. Looks like a test shot for crying out loud! 

[JayC]

[Roadpigmaster]

Airtight ( cartoon) and Hydro Viper are outstanding...

Flight Pod 97-98 looks cool. That special forces looks very interesting. 

[JayC]

Hasbro has released some official images and details for the new G.I. Joe Classified figures revealed today at the New York Toy Fair.

The second wave of the 2026 #GIJoe Classified Series has officially deployed — and it’s stacked.
 

Introducing the all-new character Sundown, alongside Dawn Moreno, Overkill, Hydro Viper, and Airtight.

Professor Rottclaw makes his debut with his genetically engineered Cobra Raptor.

Zanya rides in on the Dreadnok Chameleon.

Red Dog and Taurus complete the Renegades team.

The Action Soldier: Special Forces Legacy figure brings grounded, mil-sim realism to the battlefield.

D.I.R.E. Tech continues its Cobra takeover with the Walmart-exclusive Night Creeper. And Ninja Force Zartan is ready to ruin the Joes’ day at Target.

- Mainline wave pre-orders launch Tuesday, February 17 at 1PM ET wherever fine toys are sold including places like our sponsors BigBadToyStore.com, Entertainment Earth and Nerdzoic. They should also be available on Amazon..

- Ninja Force Zartan pre-orders go live at Target (with limited quantities on Hasbro Pulse) at 1PM ET.

Stay tuned for additional pre-order details in the coming weeks.

[Roadpigmaster]

Very nice promotional pictures...

[MagnaPrime]

Seeing zartan posed with the bow drawn, he's so cool!

[Stormcloud]

A cowboy named Sundown. Seems familiar…

[JayC]

Here are all the official promo images for last nights GIJoe reveals.

Note the only things going up for pre-order next week on the 17th are the Airtight, Hydro Viper, Overkill, Sundown (Cowboy) and Deluxe Royal Guard figures. Those will go up at 1pm ET at your favorite online etailers. Dawn Moreno is also part of this wave but she went up for pre-order already. 

Ninja Force Zartan is a Target exclusive and will also go up for pre-order on Target on 2/17.

Everything else will go up for pre-order at a later time.

[Jscott991]

So the "realistic" military Legacy green-skinned special forces trooper they are releasing is wearing Grunt's weird green sweater instead of the more realistic military uniform they gave Hit and Run (the green-skinned mainline figure).  Hasbro is taking their cues on military realism from Valaverse I guess.

[Nosferatuman62172]

I like the new characters even though there's still a bunch of characters I'd like to be done. J also like thar we're getting into the 90's figures. 

[Lord_Scareglow]

Dudeadicals! Raptor handler is sick! more Dire tech is also so pleasing to see, I love that whole thing, Some really great Joe stuff to see, honestly I was trying to get out of the Classified game but I'm going right back in , that new wave, cobra-la guard, Special Forces Soldier blah blah, I do gotta say this Cowboy Clint-Joe Wood guy really isn't doing a lot for me though, might just hit the pass button there, but like the great majority of this is a must buy!. 

[Jscott991]

I wish they would stop giving non-Dreadnok Cobra forces Dreadnok-influenced designs. Rottclaw isn't wearing a shirt, has a mohawk, and has weird facial tattoos. They did the same stuff with the Rock Scorpion guy that is on heavy discount.

[cvg_632159579]

Let's just get ahead of this now...

"Your Walmart pre-order has been canceled"

[idrawcomics]

Sundown's file card better say something about "fighting crime... in a future time."

[MagnaPrime]

Dang it Jay! I'm trying to scale back, can you stop with all the awesome photos : 

[Admiralty_Entertainment]

I was not picking Dino-Hunters to be the next sub-group to make it into Classified, but sure seems like that's where we're going...

The D.I.R.E. Tech stuff seems like a nice color palette repaint line. I feel no need to dive into that at this stage, but I can appreciate where they could go with it and the added accessories add a but more value for those that do. If nothing else, it's good to see some new ideas being added to the mythos.

Speaking of which, Sundown is an interesting addition. Nice to see the old C.O.P.S codename being utilized and the figure looks like an intriguing expansion - I wonder what the official military specialty and backstory will be?

Legacy Special Forces set sure seems like it's going to pull in the Call of Duty crowd, huh? 

[Scattergorical]

17 hours ago, Stormcloud said:

A cowboy named Sundown. Seems familiar…

Is this why we aren't seeing more COPs past Bulletproof?

 

4 hours ago, idrawcomics said:

Sundown's file card better say something about "fighting crime... in a future time."

They already missed the golden opportunity to name him Jordan "Sundown" Flightfoot!

[memocromatico]

Well Sundown became an insta buy by having his 4 names like a proper latin american would. Zanya and Dawn are also interesting, the Dino could be cool but I'm trying to only get herbivores for a bit of diversity in my display. The Special Forces guy is also going into the bag as soon as I see it.

I also kinda want the Hydroviper... but mostly because of the manta ray 

[Roadpigmaster]

On 2/15/2026 at 10:15 AM, Jscott991 said:

So the "realistic" military Legacy green-skinned special forces trooper they are releasing is wearing Grunt's weird green sweater instead of the more realistic military uniform they gave Hit and Run (the green-skinned mainline figure).  Hasbro is taking their cues on military realism from Valaverse I guess.

I was thinking Jazwares Call of Duty...

[JayC]

So Hasbro has given us a blurry first look at the upcoming GIJoe Classified Deep Six in one of the promo images for the Hydro Viper. I used the AI on Adobe Express to enhance it to give us a better look.

IDK how accurate the AI got it, and it brings up a bigger question of whether we should use AI for something like this??? Curious to know people's thoughts? 

[Jscott991]

This seems a perfectly reasonable use of AI to me. You are just speculating on what a soft reveal looks like.  I have no problem with it.  A person on the Marvel forum used AI to create his ideal versions of some unreleased characters and I thought that was great too.