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You won't see Reissues at Toy Fair because, as I understand it, they are a TRU exclusive. Since Toy Fair is about selling your product to stores, if Exclsuives already have a store buying tem, you don't show them at Toy Fair.


Hasbro's also not going all out for Toy Fair. They are putting on a "good will" show, just to have a presence at the Fair. The Hasbro Toy Expo in March will unveil everyhthing they're doing from now till September, including Exclusives.


Remember, last year Hasbro showed next to nothing at Toy Fair. We've gotten more this year, but Hasbro's Toy Expo is what we're all waiting for in terms of total exposure.

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