shokker, on 27 February 2013 - 02:30 PM, said:
I dont really understand mattel with that move. if a line isnt going well then at least try to cash in on more famous characters. I mean last year everything sold out. Even left over stock sells in minutes. I can understand what mattel tries and wants to do but its still lost money. If you ask me sub sales must be better then they want us to know otherwise i dont really understand that move.
I agree 100% with this. We all know they are trying to bully more people into buying subs, but at this point, I don't think as many people are going for it anymore. The line is dying...partially because of Mattel's business practices and partially because there are very, very few popular characters left to make. So, I would say they would be much better off making enough of the popular characters to go around and try to cash in while they still can.